Al-Khulood Private School Brand Identity — Jeddah
Complete visual identity design for Al-Khulood Private Schools in Jeddah (kindergarten + boys & girls elementary + special education), including logo, colors, typography, and printed and digital applications.
Client
مدارس معرفة الخلود الأهلية — جدة
Service
Brand Identity + Marketing Campaign
Date
13 Aug 2026
From the designs (8)
Challenge
Al-Khulood Private Schools in Jeddah needed a modern brand identity reflecting their educational values, cementing their position as a leading school in the Mushrifah district, and launching a strong enrollment campaign for the 1448H academic year.
Solution
Full brand identity system inspired by:
- Open book — symbolizing the learning journey
- Building at the heart — the institutional foundation
- Rising figures — student growth and progress
Color palette:
- Navy #213867 — Trust & foundation
- Burgundy #8B1E17 — Strength & belonging
- Gold #E6B752 — Excellence & achievement
- Light Blue #3C8CB4 — Openness & learning
- Orange #E89136 — Vitality & ambition
Typography:
Cairo (Arabic headings) + Tajawal (Arabic body) + Montserrat/Roboto (English)
Deliverables
- Complete Brand Identity Guide (12 pages)
- Primary logo + applications + wrong-use examples
- Business cards, A4 letterhead, envelope, folder
- Exterior signage (building sign + entrance gate)
- Digital identity (social templates, student cards, achievement certificates)
- 1448H enrollment campaign (designs + posting schedule)
Results
The enrollment campaign achieved wide reach in the Mushrifah district, and the new identity elevated the perception of the school as a professional private institution.